Our process
We illuminate your brand’s truths and opportunities through research and discovery, transform those insights into creative strategy, and activate it through storytelling and design systems that scale with you.
Let’s transform your brand together.
Whether you’re building from the ground up or refining what already exists, these services are designed to meet you where you are.
Brand Consultation
Illuminate the path forward
Through guided discovery and desktop research, we learn what drives your brand and audience, uncovering how you’re positioned within your competitive landscape and where opportunities to elevate your brand exist.
Deliverables may include:
Brand and competitor audit report
Discussion summary
Strategic recommendations
Client: Protect AI | Studio: Gravity Global
Client: Protect AI | Studio: Gravity Global
Brand Strategy
Turn insights into intention
Brand foundations rooted in purpose and positioning are developed through collaborative workshops and interviews. The strategy we develop will be the roadmap for all creative moving forward.
Deliverables may include:
Brand substance and positioning
Employer messaging framework
Messaging framework
Naming and brand architecture
Brand activation planning
Visual Identity Development
Transform strategy into story.
Your brand is more than a logo and a good message, it’s a feeling shaped by every experience someone has with your brand. Crafting a cohesive visual system will give your brand the opportunity to build trust with your audience before they ever fill a form.
Deliverables may include:
Logo suite
Typography
Color palette
Photography direction
Graphic elements
Brand Guidelines
Client: ICUC Social | Studio: Gravity Global
Client: Good&Co | Studio: The Starr Conspiracy
Brand Template and Production Design
Design that delivers
Once direction is set, we bring it to life through polished, ready-to-use assets that will amplify your brand’s ecosystem.
Deliverables may include:
Branded templates
Marketing materials
Sales Aids
Production-ready design files
Creative Concepting
Spark ideas that connect.
Add a touch of creative magic through concept exploration for campaigns, events, or moments that connect.
Deliverables may include:
Campaign and concept development
Moodboards and creative references
Concept presentation decks
Client: HYCU | Studio: Gravity Global
Creative Direction
Your strategy and concept, translated for creatives.
Ensure every creative touchpoint reflects your brand with consistency and impact. With a clear creative brief, your strategy can come to life beautifully and intentionally.
Deliverables may include:
Comprehensive creative brief for design, copy, and production partners
Oversight and feedback on creative execution
Turning insight into impact.
Transformation doesn’t happen by chance. It’s built through collaboration, purpose, and thoughtful craft. From our first conversation to final delivery, every step is designed to uncover your truth and build a brand you can confidently own.
Ready to unleash your brand?
